Narrative by numbers

We’ve all heard the saying “know your numbers” when it comes to fundraising. But what does that really mean? Which metrics are most important to investors?

The financial metrics that will best showcase your company’s likelihood of success depend on the type of company you’re building and what stage it’s in. Hear directly from Atrium’s GM of Fundraise Concierge, Jimmy Ku and Head of Investment Strategy, Kirsten Bernhardt on:

  • Traction targets for each stage of fundraising
  • Forecasting growth in a realistic way
  • Ask and use of funds